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The Role of Patents in Measuring Real Innovation
Sep 09, 2025

The Role of Patents in Measuring Real Innovation

Jason Fairchild
Jason Fairchild
Framing the 25 Year Paid Search Story
Sep 02, 2025

Framing the 25 Year Paid Search Story

Jason Fairchild
Jason Fairchild
Sales and Mastering the Art of Listening
Aug 26, 2025

Sales and Mastering the Art of Listening

Jason Fairchild
Jason Fairchild
The Startup Handbook
Aug 19, 2025

The Startup Handbook

Jason Fairchild
Jason Fairchild
Performance TV Requires More Than Just Third-Party Measurement
Aug 06, 2025

Performance TV Requires More Than Just Third-Party Measurement

Jason Fairchild
Jason Fairchild
Adtech is Beautiful
Jul 29, 2025

Adtech is Beautiful

Jason Fairchild
Jason Fairchild
OLV is Not CTV. Some CTV Ad Platforms are Deceiving Advertisers
Jul 15, 2025

OLV is Not CTV. Some CTV Ad Platforms are Deceiving Advertisers

Jason Fairchild
Jason Fairchild
TV Advertising Needs an Operating System
Jul 08, 2025

TV Advertising Needs an Operating System

Jason Fairchild
Jason Fairchild
Beyond the Yachts: Why Outcomes Stole the Show at Cannes
Jul 02, 2025

Beyond the Yachts: Why Outcomes Stole the Show at Cannes

Jason Fairchild
Jason Fairchild
Welcome to the Outcomes Era
Jun 11, 2025

Welcome to the Outcomes Era

Jason Fairchild
Jason Fairchild
Should Agencies Build Performance Tech?
Jun 03, 2025

Should Agencies Build Performance Tech?

Jason Fairchild
Jason Fairchild
What the Google Antitrust Ruling Means for Performance Advertising
May 28, 2025

What the Google Antitrust Ruling Means for Performance Advertising

Jason Fairchild
Jason Fairchild
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Inside Performance Advertising with Jason Fairchild delivers unfiltered insights, strategic perspective, and hard truths from a founder’s point of view inside the world of adtech — cutting through the noise with the real lessons behind building high-performance teams and scaling category-defining startups.

Inside Performance Advertising with Jason Fairchild

Inside Performance Advertising with Jason Fairchild delivers unfiltered insights, strategic perspective, and hard truths from a founder’s point of view inside the world of adtech — cutting through the noise with the real lessons behind building high-performance teams and scaling category-defining startups.

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